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The impact of social comparisons on nonprofit fund raising

Shang, Jennifer; Croson, Rachel Toni Algaze - 2006

Persistent link: https://www.econbiz.de/10003584232

Fundraising principles and practice

Sargeant, Adrian (contributor); Shang, Jen (contributor) - 2010 - 1. ed.

Persistent link: https://www.econbiz.de/10003895195

Bequest giving : revisiting donor motivation with dimensional qualitative research

Sargeant, Adrian; Shang, Jen - In: Psychology & marketing 28 (2011) 10, pp. 980-997

Persistent link: https://www.econbiz.de/10009316146

Limits of the effect of social information on the voluntary provision of public goods : evidence from field experiments

Croson, Rachel Toni Algaze; Shang, Jen - In: Economic inquiry : journal of the Western Economic … 51 (2013) 1, pp. 473-477

Persistent link: https://www.econbiz.de/10009753909

The social marketing of giving : a framework for public policy intervention

Sargeant, Adrian; Shang, Jen; Shabbir, Haseeb - In: Public management review 12 (2010) 5, pp. 635-662

Persistent link: https://www.econbiz.de/10008699333

Customer-base analysis in a discrete-time noncontractual setting

Fader, Peter; Hardie, Bruce G. S.; Shang, Jen - In: Marketing science 29 (2010) 6, pp. 1086-1108

Persistent link: https://www.econbiz.de/10008821791

The impact of downward social information on contribution decisions

Croson, Rachel Toni Algaze; Shang, Jen - In: Experimental economics : a journal of the Economic … 11 (2008) 3, pp. 221-233

Persistent link: https://www.econbiz.de/10003747058

Outstanding fundraising practice : how do nonprofits substantively increase their income?

Sargeant, Adrian; Shang, Jen - In: International journal of nonprofit and voluntary sector … 21 (2016) 1, pp. 43-56

Persistent link: https://www.econbiz.de/10011493678

Social norms and fundraising : the trade-off between enhanced donations and donor identity esteem

Shang, Jen; Sargeant, Adrian - In: Journal of nonprofit & public sector marketing 28 (2016) 4, pp. 351-363

Persistent link: https://www.econbiz.de/10011627725

Fundraising principles and practice

Sargeant, Adrian; Shang, Jen - 2017 - Second Edition

Fundraising Principles and Practice 2e is based on an emerging body of fundraising research drawn from the domains of economics, psychology, social psychology and sociology. It summarizes and interprets this research to explore its implications for modern fundraising practice. It also provides...

Persistent link: https://www.econbiz.de/10011599289