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Hedonic consumption experience in videogaming : a multidimensional perspective
Hollebeek, Linda D.; Abbasi, Amir Zaib; Schultz, Carsten D. - In: Journal of retailing and consumer services 65 (2022), pp. 1-10
Persistent link: https://www.econbiz.de/10013169614
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Shopping cues : conceptualization, scale development, and validation
Ahmed, Sohel; Ding Hooi Ting - In: International journal of market research 62 (2020) 1, pp. 95-112
Persistent link: https://www.econbiz.de/10012173371
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Videogames-as-a-service : how does in-game value co-creation enhance premium gaming co-creation experience for players?
Ali Hussain; Muhammad Farrukh Abid; Shamim, Amjad; Ding … - In: Journal of retailing and consumer services 70 (2023), pp. 1-15
Persistent link: https://www.econbiz.de/10014235373
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Visual Search from the perspective of in-store exploration behavior : scale development and validation
Ahmed, Sohel; Ding Hooi Ting - In: Journal of strategic marketing 31 (2023) 5, pp. 1029-1052
Persistent link: https://www.econbiz.de/10014305066