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Content vs. advertising : the impact of competition on media firm strategy
Godes, David; Ofek, Elie; Sárváry, Miklós - In: Marketing science 28 (2009) 1, pp. 20-35
Persistent link: https://www.econbiz.de/10003858476
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The race for sponsored links : bidding patterns for search advertising
Katona, Zsolt; Sárváry, Miklós - In: Marketing science 29 (2010) 2, pp. 199-215
Persistent link: https://www.econbiz.de/10003967731
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Advertising to a social network
Zubcsek, Peter; Sárváry, Miklós - In: Quantitative marketing and economics : QME 9 (2011) 1, pp. 71-107
Persistent link: https://www.econbiz.de/10009006705
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Network formation and the structure of the commercial worl wide web
Katona, Zsolt (contributor); Sárváry, Miklós (contributor) - 2006
Persistent link: https://www.econbiz.de/10003378954
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Network formation and the structure of the commercial World Wide Web
Katona, Zsolt (contributor); Sárváry, Miklós (contributor) - 2006 - Rev.
Persistent link: https://www.econbiz.de/10003564712
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Differentiation with user-generated content
Zhang, Kaifu; Sárváry, Miklós - In: Management science : journal of the Institute for … 61 (2015) 4, pp. 898-914
Persistent link: https://www.econbiz.de/10010526538
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Network formation and the structure of the commercial world wide web
Katona, Zsolt; Sárváry, Miklós - In: Marketing science 27 (2008) 5, pp. 764-778
Persistent link: https://www.econbiz.de/10003780107
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Ad blocking
Gritckevich, Aleksandr; Katona, Zsolt; Sárváry, Miklós - In: Management science : journal of the Institute for … 68 (2022) 6, pp. 4703-4724
Persistent link: https://www.econbiz.de/10013369115
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Simultaneous signalling and screening with warranties
Soberman, David A. (contributor) - 2001 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001630999
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Strategic market games with a finite horizon and incomplete markets
Giraud, Gaël (contributor); Weyers, Sonia (contributor) - 2001 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001631896