We provide an overview and synthesis of the literature on how social networks influence behaviors, with a focus on diffusion. We discuss some highlights from the empirical literature on the impact of networks on behaviors and diffusion. We also discuss some of the more prominent models of...

In this chapter, I provide an overview of research on social networks and their role in shaping behavior and economic outcomes. I include discussion of empirical and theoretical analyses of the role of social networks in markets and exchange, learning and diffusion, and network games. I also...

We provide an overview and synthesis of the literatures analyzing games in which players are connected via a network structure. We discuss, in particular, the impact of the structure of the network on individuals’ behaviors. We focus on game theoretic modeling, but also include some discussion...

In this paper, we develop a new game theoretic network centrality measure based on the Shapley value. To do so, we consider a coalitional game, where the worth of each coalition is the total play in the game introduced in Ballester et al. (2006). We first establish that the game is convex. As a...

We study peer effects in crime by analyzing co-offending networks. We first provide a credible estimate of peer effects in these networks equal to 0.17. This estimate implies a social multiplier of 1.2 for those individuals linked to only one co-offender and a social multiplier of 2 for those...

The paper proposes a game of weighted network formation in which each agent has a limited resource to form links of possibly different intensities with other agents and to use for private purposes. We show that every equilibrium is either "reciprocal" or "non-reciprocal". In a reciprocal...

Community enforcement is an important device for sustaining efficiency in some repeated games of cooperation. We investigate cooperation when information about players' reputations spreads to their future partners through links in a social network that connects them. We find that information...

We discuss social network analysis from the perspective of economics. We organize the presentation around the theme of externalities: the effects that one's behavior has on others' welfare. Externalities underlie the interdependencies that make networks interesting to social scientists. We...

A group of agents with ex-ante independent and identically uncertain quality compete for a prize, awarded by a principal. Agents may possess evidence about the quality of those they share a social connection with (neighbours), and themselves. In one equilibrium, adversarial disclosure of...

Social preferences and social influence effects ("peer effects") are well documented, but little is known about how peers shape social preferences. Settings where social preferences matter are often situations where peer effects are likely too. In a gift-exchange experiment with independent...