This paper will be focused on two issues. Firstly, entrepreneurial innovative behaviour will be explained and, investigating the corresponding literature, it will also be concluded that innovation can reasonably be explained by patent behaviour. Secondly, because of the essential role of R&D...

In this paper we analyze how the presence of loyal versus variety seeking consumers affects manufacturers’ package decisions. Package decisions relate to the price of the package, the quantity of the commodity it contains, and the number of different varieties in it. We first study the optimal...