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~subject:"Gebrauchtmarkt"
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Gebrauchtmarkt
Consumer behaviour
20
Konsumentenverhalten
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Einzelhandel
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Retail trade
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Store brand
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Brand image
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Markenimage
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Brand Equity
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Retailer
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Brand
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Handelsmarke
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Markenartikel
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Beer
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Beziehungsmarketing
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Customer satisfaction
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Kundenzufriedenheit
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Online retailing
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Online-Handel
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Perceived quality
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Relationship marketing
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Store image
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Bier
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Brand management
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Celebrity endorsement
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Emotion
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Markenführung
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Marketing management
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Marketingmanagement
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Nachhaltigkeit
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Purchase intention
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Second-hand market
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Second-hand products
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Spain
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Spanien
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retail
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Calvo-Porral, Cristina
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Viejo-Fernández, Nuria
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Orosa-González, Javier
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Journal of consumer marketing
1
Marketing intelligence & planning
1
The international review of retail, distribution and consumer research
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ECONIS (ZBW)
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A cross-generational analysis of second-hand online shopping : comparing GenX, millennials and GenZ
Calvo-Porral, Cristina
;
Viejo-Fernández, Nuria
- In:
Journal of consumer marketing
42
(
2025
)
1
,
pp. 93-105
Persistent link: https://www.econbiz.de/10015205252
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2
Second-hand online stores : an examination of consumers' purchase behaviour
Calvo-Porral, Cristina
;
Orosa-González, Javier
; …
- In:
The international review of retail, distribution and …
34
(
2024
)
4
,
pp. 489-512
Persistent link: https://www.econbiz.de/10015051398
Saved in:
3
Barriers to online second-hand purchase behavior
Calvo-Porral, Cristina
;
Orosa-González, Javier
; …
- In:
Marketing intelligence & planning
42
(
2024
)
2
,
pp. 213-233
Persistent link: https://www.econbiz.de/10015056853
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