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Will the real fans please remain seated? Gender and television ratings for pre-game and game broadcasts

Tainsky, Scott; Kerwin, Shannon; Xu, Jie; Zhou, Yilun - In: Sport Management Review 17 (2014) 2, pp. 190-204

Previous analysis of fan motivation suggests a number of differences exist in the sport spectatorship of female and male fans, however discrepancies are present in the collective findings. We extend the literature by drawing on sport economic demand research, testing how specific game...

Persistent link: https://www.econbiz.de/10010871508

Exploring the experiences of female sport fans : a collaborative self-ethnography

Hoeber, Larena; Kerwin, Shannon - In: Sport management review 16 (2013) 3, pp. 326-336

Persistent link: https://www.econbiz.de/10009787471

Will the real fans please remain seated? : gender and television ratings pre-game and game broadcasts

Tainsky, Scott; Kerwin, Shannon; Xu, Jie; Zhou, Yilun - In: Sport management review 17 (2014) 2, pp. 190-204

Persistent link: https://www.econbiz.de/10010382558

Intentions to be an athletic director : racial and gender perspectives

Wells, Janelle E.; Kerwin, Shannon - In: Journal of career development 44 (2017) 2, pp. 127-143

Persistent link: https://www.econbiz.de/10011672276

Examining gendered experiences in sport management : an introduction

Tainsky, Scott; Kerwin, Shannon - In: Journal of sport management : the official journal of … 38 (2024) 6, pp. 381-382

Persistent link: https://www.econbiz.de/10015098987