Similar Search Results

Thomas, Michael - In: Journal of consumer research : JCR ; an … 46 (2019) 4, pp. 689-707

Persistent link: https://www.econbiz.de/10012120933

Hartmann, Wesley R.; Klapper, Daniel - In: Marketing science : the marketing journal of the … 37 (2018) 1, pp. 78-96

Persistent link: https://www.econbiz.de/10011818457

Schreyer, Dominik; Schmidt, Sascha Leonard; Torgler, Benno - In: Journal of sports economics 19 (2018) 5, pp. 625-644

Persistent link: https://www.econbiz.de/10011880047

Gunina, Daria; Novák, Michal; Kincl, Tomáš; … - In: Acta oeconomica Pragensia : vědecký časopis Vysoke … 26 (2018) 2, pp. 41-55

Persistent link: https://www.econbiz.de/10011918625

Logan, Kelty - In: Journal of marketing communications 19 (2013) 4, pp. 258-276

Persistent link: https://www.econbiz.de/10010187603

Wilbur, Kenneth C.; Xu, Linli; Kempe, David - In: Marketing science : the marketing journal of the … 32 (2013) 6, pp. 892-912

Persistent link: https://www.econbiz.de/10010231828

Meyers, Cynthia B. - In: Business history review 95 (2021) 3, pp. 447-481

Persistent link: https://www.econbiz.de/10012705106

Dirkers, Detlev - 1995

Persistent link: https://www.econbiz.de/10000542008

Heinrich, Jürgen - 1999

Persistent link: https://www.econbiz.de/10000551090

Spieß, Brigitte - 1992

Persistent link: https://www.econbiz.de/10000335321