Jones, Thomas Edward - In: Tourism and Hospitality Management 18 (2012) 1, pp. 95-109
implications for funding and natural resource management. One suggested counter strategy is targeted marketing based on commercial … national park managers. Following on from a 2007 survey, 391 usable semi-structured questionnaires were collected between July …. If so, then it raises the question of why marketing is being outsourced to travel agencies rather than conducted via …