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Krishnamurthi, Lakshman
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Soysal, Gonca
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Demand dynamics in the seasonal goods industry : an empirical analysis
Soysal, Gonca P.
;
Krishnamurthi, Lakshman
- In:
Marketing science
31
(
2012
)
2
,
pp. 293-316
Persistent link: https://www.econbiz.de/10009548694
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Demand Dynamics in the Seasonal Goods Industry : An Empirical Analysis
Soysal, Gonca
-
2012
Persistent link: https://www.econbiz.de/10013099430
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