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Purpose – This paper seeks to uncover why and how the combination of family and company history in family businesses implies idiosyncratic opportunities in the process to uncover, activate, and nurture heritage‐based corporate identities and brands. Design/methodology/approach – The...
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Purpose – To date, entrepreneurship education mainly targets pupils of different age groups as well as undergraduate and graduate students. Despite a growing interest in entrepreneurship there are few doctoral programs solely dedicated to it. Doctoral education is a crucial element to develop...
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Because newspapers are believed to have the potential to influence the entrepreneurial spirit in Germany, the public discourse on the entrepreneurial spirit, and its relationship to economic activities and infrastructure, are analyzed. A total of 146 articles covering the notion of...
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