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According to Ando and Modigliani (1957), consumers pass different stages of a lifecycle with different impact on demand. The criticism that the life-cycle theory neglects generational effects and concentrates on ageing effects only has led to the application of the cohort analysis which...
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For products with risky characteristics, there are many debates about the best way to inform consumers. Traffic-lights have been already implemented in the UK on food products to guide consumers in making healthier food choices. In response to the recent financial crisis, a discussion about the...
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Purpose – This paper inquires into the tendency of German food retailers to market organic products as private‐label (PL) products. Design/methodology/approach – After a review of the literature, results of a survey of retailers and processors, are presented. Findings – Interviewed...
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This paper inquires into the tendency of German food retailers to market organic products as private-label products (PLs). After a review of the literature, we present preliminary results of a survey of retailers and processors. 62.5 % of the interviewed processors produce organic PL. Retailers...
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This paper presents an analysis of the changing food risk perceptions of German consumers over the period 1992 to 2002. We analyse the respondents' general risk attitudes and their specific perceptions of food risks. Using cluster analysis we generate a typology of four consumer types. One group...
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