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Negative symbolic aspects in destination branding : exploring the role of the "undesired self" of web-based vacation information search intentions among potential first-time visitors
Bošnjak, Michael - In: Journal of vacation marketing : an international journal 16 (2010) 4, pp. 323-330
Persistent link: https://www.econbiz.de/10008738014
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Perspektiven der Online-Forschung
Bandilla, Wolfgang; Bošnjak, Michael - In: Neue Erhebungsinstrumente und Methodeneffekte, (pp. 166-174). 2000
Persistent link: https://www.econbiz.de/10001508619
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Postvisit destination loyalty judgments : developing and testing a comprehensive congruity model
Bošnjak, Michael; Sirgy, M. Joseph; Hellriegel, Sarah; … - In: Journal of travel research : a quarterly publication of … 50 (2010/11) 5, pp. 496-508
Persistent link: https://www.econbiz.de/10009300461