Nach Jahren des Überdenkens und der bloßen Optimierung unternehmensinterner Prozesse undStrukturen sowie der isolierten Anwendung diverser Ansätze wie „Lean Management“ und„Lean Production“ fällt der Fokus zunehmend auf innovatorische Kräfte innerhalb der Unternehmung,gerade weil...

Technological advancements, especially in Information and Communication Technologies (ICT)have enhanced greatly the competition spurred by the globalization of the world economies. Evensmall and medium-sized enterprises (SMEs) are no more immune to the challenges that theglobalization brings...

Innovations have acquired a key-role in the growth and competition strategies of firms today.They are regarded as an essential tool to stimulate growth and enable firms to master thecompetition brought about by the forces of globalization. In developed countries they arethought to provide a...

Innovations have acquired a key-role in the growth and competition strategies of firms today. They are regarded as an essential tool to stimulate growth and enable firms to master the competition brought about by the forces of globalization. In developed countries they are thought to provide a...

Technological advancements, especially in Information and Communication Technologies (ICT) have enhanced greatly the competition spurred by the globalization of the world economies. Even small and medium-sized enterprises (SMEs) are no more immune to the challenges that the globalization brings...

Innovations have acquired a key-role in the growth and competition strategies of firms today. They are regarded as an essential tool to stimulate growth and enable firms to master the competition brought about by the forces of globalization. In developed countries they are thought to provide a...

Technological advancements, especially in Information and Communication Technologies (ICT) have enhanced greatly the competition spurred by the globalization of the world economies. Even small and medium-sized enterprises (SMEs) are no more immune to the challenges that the globalization brings...

Innovations have acquired a key-role in the growth and competition strategies of firms today. They are regarded as an essential tool to stimulate growth and enable firms to master the competition brought about by the forces of globalization. In developed countries they are thought to provide a...

Aim of this study is to analyse product-related innovation strategies of German Hidden Champions (globally leading, mid-sized companies) in the BRIC countries, especially in the fast growing and still unsaturated markets of China and India. With the help of an empirical survey we discover that...