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Globalization
Multinationales Unternehmen
10
Transnational corporation
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Ausländische Tochtergesellschaft
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Auslandsinvestition
5
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Globalisierung
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International market entry
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Tochtergesellschaft
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Dienstleistungssektor
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Hotel industry
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Hotellerie
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Innovation
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R&D
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innovation
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Cognitive ability
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Familienunternehmen
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Foreign direct investment
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Host country experience
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Individualism
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Industrie
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International value chain
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Miravitlles, Paloma
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Hansen, Michael Wendelboe
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Hoy, Frank
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León-Darder, Fidel
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Pla-Barber, José
2
Villar, Cristina
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Baier-Fuentes, Hugo
1
Blanco-Mesa, Fabio
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Hormiga, Esther
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European journal of international management : EJIM
3
International marketing review
1
Service business
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ECONIS (ZBW)
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The internationalization of soft-services : entry modes and main determinants in the Spanish hotel industry /José Pla-Barber; Fidel León-Darder; Cristina Villar
Pla-Barber, José
;
León-Darder, Fidel
;
Villar, Cristina
- In:
Service business
5
(
2011
)
2
,
pp. 139-154
Persistent link: https://www.econbiz.de/10009535243
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2
Augementing versus exploiting entry modes in soft services : reconsidering the role experiential knowledge
Pla-Barber, José
;
Villar, Cristina
;
León-Darder, Fidel
- In:
International marketing review
31
(
2014
)
6
,
pp. 621-636
Persistent link: https://www.econbiz.de/10010467195
Saved in:
3
International entrepreneurship : a critical review of the research field
Baier-Fuentes, Hugo
;
Hormiga, Esther
;
Miravitlles, Paloma
; …
- In:
European journal of international management : EJIM
13
(
2019
)
3
,
pp. 381-412
Persistent link: https://www.econbiz.de/10012050592
Saved in:
4
Editorial: new directions for old theories through the internationalisation of family firms
Ramirez, Jacobo
;
Hoy, Frank
;
Hansen, Michael Wendelboe
; …
- In:
European journal of international management : EJIM
10
(
2016
)
5
,
pp. 497-504
Persistent link: https://www.econbiz.de/10011674128
Saved in:
5
Internationalisation of family business groups
Ramierez, Jacobo
(
ed.
);
Hoy, Frank
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011674136
Saved in:
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