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Chinese latecomer firms adopt internationalization strategies in order to gain the necessary resources and competences to compete in the local and global markets. In this process, different sectors are involved: not only in the electronic one (e.g. Haier and Huawei represent two successful...
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Broadly speaking, internationalisation means the entry to new-country markets. It may, therefore, be described as a process of innovation ( Bilkey & Tesar, 1977 ; Andersen, 1993 ; Casson, 2000 ). Faced with increasing international competition, innovation has become a central focus in firms’...
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