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~subject:"Großbritannien"
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Großbritannien
Consumer behaviour
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Brand management
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Hedonic price index
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Hedonischer Preisindex
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Automotive market
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Baltas, George
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Saridakis, Charalampos
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Psychology & marketing
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The international review of retail, distribution and consumer research
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ECONIS (ZBW)
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A hybrid conjoint model for the identification of the UK supermarket choice determinants : an exploratory study
Saridakis, Charalabos
- In:
The international review of retail, distribution and …
19
(
2009
)
2
,
pp. 103-133
Persistent link: https://www.econbiz.de/10003873198
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Motivation recipes for brand-related social media use : a Boolean-fsQCA approach
Saridakis, Charalampos
;
Baltas, George
;
Oghazi, Pejvak
; …
- In:
Psychology & marketing
33
(
2016
)
12
,
pp. 1062-1070
Persistent link: https://www.econbiz.de/10011627272
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