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~subject:"Großbritannien"
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Großbritannien
Consumer behaviour
22
Konsumentenverhalten
22
United Kingdom
16
Marketing
10
Banking
6
Service quality
6
Brand image
5
Markenimage
5
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4
Beziehungsmarketing
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Einkaufszentrum
4
Einzelhandel
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Financial services
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Market segmentation
4
Relationship marketing
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Retail trade
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Shopping center
4
Brand management
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Consumer attitudes
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Consumers
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Customer satisfaction
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Customer service
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Customers
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Deutschland
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Germany
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Markenführung
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Marketing theory
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Strukturgleichungsmodell
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Viral marketing
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Virales Marketing
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Zufriedenheit
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Corporate reputation
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Cultural identity
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E-commerce
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Electronic Commerce
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English
10
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Mitchell, Vincent-Wayne
8
Greatorex, Mike
2
Lewis, Barbara R.
2
Zhong, Jing Yang
2
Argyris, Chris
1
Bashin, Anita
1
Cooper, Cary
1
Huang, Hazel H.
1
Kilian, Thomas
1
Littler, Dale
1
Lodhia, Amar
1
MacGoldrick, Peter J.
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Miller, Lindsay
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Walsh, Gianfranco
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European journal of marketing : EJM
2
Psychology & marketing
2
British food journal
1
Fundamentals of marketing research ; Vol. 1
1
International journal of retail & distribution management
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of marketing management : MM
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ECONIS (ZBW)
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1
Consumer risk perception in the UK wine market
Mitchell, Vincent-Wayne
- In:
European journal of marketing : EJM
22
(
1988
)
9
,
pp. 5-15
Persistent link: https://www.econbiz.de/10001076000
Saved in:
2
Risk reducing strategies used in the purchase of wine in the UK
Mitchell, Vincent-Wayne
- In:
European journal of marketing : EJM
23
(
1989
)
9
,
pp. 31-46
Persistent link: https://www.econbiz.de/10001078012
Saved in:
3
Measuring consumer vulnerability to perceived product-similarity problems and its consequences
Walsh, Gianfranco
;
Mitchell, Vincent-Wayne
;
Kilian, Thomas
- In:
Journal of marketing management : MM
26
(
2010
)
1/2
,
pp. 146-162
Persistent link: https://www.econbiz.de/10003979655
Saved in:
4
A mechanism model of the effect of hedonic product consumption on well-being
Zhong, Jing Yang
;
Mitchell, Vincent-Wayne
- In:
Journal of consumer psychology : JCP : the official …
20
(
2010
)
2
,
pp. 152-162
Persistent link: https://www.econbiz.de/10003981568
Saved in:
5
The role of imagination and brand personification in brand relationships
Huang, Hazel H.
;
Mitchell, Vincent-Wayne
- In:
Psychology & marketing
31
(
2014
)
1
,
pp. 38-47
Persistent link: https://www.econbiz.de/10010251724
Saved in:
6
Does consumer well-being affect hedonic consumption?
Zhong, Jing Yang
;
Mitchell, Vincent-Wayne
- In:
Psychology & marketing
29
(
2012
)
8
,
pp. 583-594
Persistent link: https://www.econbiz.de/10009575074
Saved in:
7
The role of Geodemographics in segmenting and targeting consumer markets : a delphi study
Mitchell, Vincent-Wayne
;
MacGoldrick, Peter J.
-
2007
Persistent link: https://www.econbiz.de/10003538918
Saved in:
8
Understanding the metrosexual and spornosexual as a segment for retailers
Mitchell, Vincent-Wayne
;
Lodhia, Amar
- In:
International journal of retail & distribution management
45
(
2017
)
4
,
pp. 349-365
Persistent link: https://www.econbiz.de/10011640144
Saved in:
9
Retailing policies for eggs : the implicatins of changes in consumer attitudes and behaviour
Lewis, Barbara R.
- In:
British food journal
90
(
1988
)
4
,
pp. 172-177
Persistent link: https://www.econbiz.de/10001052761
Saved in:
10
The Blackwell encyclopedic dictionary of marketing
Lewis, Barbara R.
;
Littler, Dale
;
Cooper, Cary
; …
-
1997
Persistent link: https://www.econbiz.de/10000614231
Saved in:
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