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Großveranstaltung
Sportmarketing
19
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14
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11
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Pedersen, Paul M.
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Byon, Kevin K.
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International journal of sport management and marketing : IJSMM
2
International journal of sports marketing & sponsorship
1
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ECONIS (ZBW)
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Analysing the print media coverage of professional tennis players: British newspaper narratives about female competitors in the Wimbledon Championships
Vincent, John
;
Pedersen, Paul M.
;
Whisenant, Warren A.
; …
- In:
International journal of sport management and marketing …
2
(
2007
)
3
,
pp. 281-300
Persistent link: https://www.econbiz.de/10003433874
Saved in:
2
Applying network analysis to the social media communication of the Youth Olympic Games and the Olympic Games
Yoon, Juha
;
Gang, Alex C.
;
Pedersen, Paul M.
- In:
International journal of sport management and marketing …
20
(
2020
)
3/4
,
pp. 249-270
Persistent link: https://www.econbiz.de/10012523313
Saved in:
3
Pre-post examination of residents’ destination image toward mega event hosting country with strained bilateral relations
Byon, Kevin K.
;
Yoon, Juha
;
Gang, Alex
;
Park, Juho
; …
- In:
International journal of sports marketing & sponsorship
26
(
2025
)
1
,
pp. 76-91
Persistent link: https://www.econbiz.de/10015417306
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