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Grounded theory
Einzelhandel
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China
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Multinationales Unternehmen
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Journal of retailing
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Journal of strategic marketing
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Dynamic capabilities in a turbulent market environment : empirical evidence from international retailers in China
Cao, Lanlan
- In:
Journal of strategic marketing
19
(
2011
)
5
,
pp. 455-469
Persistent link: https://www.econbiz.de/10009314481
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2
The impact of cross-channel integration on retailers' sales growth
Cao, Lanlan
;
Li, Li
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 198-216
Persistent link: https://www.econbiz.de/10011308949
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