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Advances in National Brand and Private Label Marketing : 11th International Conference, Oxford, UK, 2024
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The role of health-related claims and situational skepticism on consumers' food choices
Chaudhary, Vartika
;
Sharma, Dinesh
;
Nagpal, Anish
; …
- In:
European journal of marketing
58
(
2024
)
6
,
pp. 1600-1629
Persistent link: https://www.econbiz.de/10015076718
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2
The impact of Nutri-Score label on food packages on consumer responses : an eye-tracking study in india
Choudhary, Megha
;
Trehan, Shruti
;
Kalro, Arti D.
; …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 71-84)
.
2024
Persistent link: https://www.econbiz.de/10015077062
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