This article conceptualizes and presents a research agenda for the emerging area of transformative service research, which lies at the intersection of service research and transformative consumer research and focuses on well-being outcomes related to service and services. A conceptual framework...

This article reports the survey results from attendees at a large US health-care conference. Conference attendees were polled on a number of healthcare reform issues along with some basic demographic information. Few significant differences were found based on respondents’ gender, or...