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~subject:"Hedonischer Preisindex"
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Hedonischer Preisindex
Consumer behaviour
14
Konsumentenverhalten
9
Brand management
6
Firm performance
4
Fuzzy-set qualitative comparative analysis
4
Hedonic price index
4
Qualitative Methode
4
Qualitative method
4
Theorie
4
Theory
4
Unternehmenserfolg
4
Advertising
3
Automotive market
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Beziehungsmarketing
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Brand
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Brands
3
Corporate Social Responsibility
3
Corporate social responsibility
3
Demand
3
Fuzzy sets
3
Fuzzy-Set-Theorie
3
Innovation
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Kfz-Markt
3
Markenartikel
3
Markenführung
3
Motivation
3
Product elimination
3
Relationship marketing
3
Advertising effects
2
Attributions
2
Automotive industry
2
B-to-B-Marketing
2
Brand image
2
Business-to-business marketing
2
CSR skepticism
2
Competitive advantage
2
Curvilinear effects
2
Decision
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English
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Baltas, George
4
Caemmerer, Barbara
1
Giakoumaki, Christina
1
Prieto, Marc
1
Saridakis, C.
1
Saridakis, Charalampos
1
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Journal of economic and administrative sciences
1
Journal of retailing and consumer services
1
Journal of the Operational Research Society : OR
1
Marketing letters : a journal of research in marketing
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ECONIS (ZBW)
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Modeling price-related consequences of the brand origin cue : an empirical examination of the automobile market
Saridakis, Charalampos
;
Baltas, George
- In:
Marketing letters : a journal of research in marketing
27
(
2016
)
1
,
pp. 77-87
Persistent link: https://www.econbiz.de/10011444025
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2
Using a hedonic price model to test prospect theory assertions : the asymmetrical and nonlinear effect of reliability on used care prcies
Prieto, Marc
;
Caemmerer, Barbara
;
Baltas, George
- In:
Journal of retailing and consumer services
22
(
2015
),
pp. 206-212
Persistent link: https://www.econbiz.de/10010469045
Saved in:
3
Measuring brand equity in the car market: a hedonic price analysis
Baltas, George
;
Saridakis, C.
- In:
Journal of the Operational Research Society : OR
61
(
2010
)
2
,
pp. 284-293
Persistent link: https://www.econbiz.de/10003938122
Saved in:
4
The structure of automotive nostalgia : a hedonic price analysis of classic car model value formation
Baltas, George
;
Giakoumaki, Christina
- In:
Journal of economic and administrative sciences
39
(
2023
)
1
,
pp. 134-149
Persistent link: https://www.econbiz.de/10014305533
Saved in:
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