We present tight bounds and heuristics for personalized, multi-product pricing problems. Under mild conditions we show that offering a non-personalize price in the direction of a positive vector (factor) has a tight profit guarantee relative to optimal personalized pricing. An optimal...

We address two important concerns faced by assortment managers, namely constrained assortment optimization and assortment personalization. We contribute to addressing these concerns by developing bounds and heuristics based on auxiliary multinomial logit (MNL) models. More precisely, we first...