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Shaw, Eric H.; Jones, D. G. Brian; McLean, Paula A. - In: The SAGE handbook of marketing theory, (pp. 27-41). 2010

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Witkowski, Terrence H.; Jones, D. G. Brian - In: Handbook of qualitative research methods in marketing, (pp. 70-82). 2006

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Jones, D. G. Brian (ed.); Tadajewski, Mark (ed.) - 2016

Persistent link: https://www.econbiz.de/10011430271