Hospitality industry is a billion dollars industry, which includes many activities, from which main is hotel business, tourism services, event planning and transportation. This industry is a quick growing industry, where main factors are service quality and customer satisfaction. No any...

The main purpose of this study is to analysis the impact of marketing culture aspects of healthcare on marketing creativity. The research was conducted at healthcare sectors in Kurdistan region of Iraq. The researchers employed quantitative research method via using a survey to measure the...

The main purpose of this study is to analysis the impact of marketing culture aspects of healthcare on marketing creativity. The research was conducted at healthcare sectors in Kurdistan region of Iraq. The researchers employed quantitative research method via using a survey to measure the...