Corporations, the world over are adapting quality banking practices and opting for latest advancements in banking technology. All banks including those, which were cautious in past intended to offer access to their banking products and services via Internet with the major distribution and...

This book offers an elaborate and empirical look at service quality of hospitals in the emerging market of India. The poor quality of service is a major issue in a large number of hospitals (particularly in government hospitals), which forces patients to opt for private hospitals that are...

This study investigated the impact of Novel Coronavirus on India’s export and import. It gives an overview of coronavirus-infected countries in the world. Moreover, the paper identified the opportunities which are still available in the nation. Nearly 51.4 lakhs of people deceased due to Novel...

Consumer buying behavior is an in-depth study and understanding consumer decision making process. It studies the factors and traits of individual consumer such as demographic and behavioral variable and to understand the need, wants and desire of the consumers. The two wheeler industry in India...

Consumer buying behavior is an in-depth study and understanding consumer decision making process. It studies the factors and traits of individual consumer such as demographic and behavioral variable and to understand the need, wants and desire of the consumers. The two wheeler industry in India...

The packaged food and beverage sector has observed the fastest growth in fast moving consumer goods market. Several studies have shown that rural consumers are generally ignorant and they are also unorganized.Rural markets are full of inferior goods and duplicity of branded goods is another...

Life insurance is one of the most difficult products to sell. Though one might debate its long-term benefits, in today's materialistic society, customers are becoming increasingly careful about their investments and the returns they receive. Customers were made aware of several features of a...