Purpose – New service development (NSD) is an important driver of growth, success and wealth of service firms in wide range of industries. Yet, few research studies have been done to investigate the issue of NSD across several geographical regions. The purpose of this paper is to report the...

Purpose – Customer interaction in new service development is a key success factor for new services. However, the knowledge about the process and techniques of customer interaction in any Asian and emerging market is limited. Therefore, the purpose of this article is to investigate the process...

Die Autoren diskutieren die Einstellung der ländlichen Bevölkerung Indiens gegenüber informellen Geldverleihern auf der einen und dem institutionellen Kreditmarkt auf der anderen Seite, der extra gestärkt worden war, um die Abhängigkeit der Bevölkerung vom informellen Geschäft...