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~subject:"Information behaviour"
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Information behaviour
Consumer behaviour
16
Konsumentenverhalten
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Brand
6
Brand management
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Consumer behavior
6
Markenartikel
6
Markenführung
6
Brand image
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Markenimage
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Perception
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Retailing
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Schweiz
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Shopping orientation
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Wahrnehmung
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Advertising
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Advertising effects
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Cognition
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Corporate Governance
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Corporate governance
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Deutschland
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Einzelhandel
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Germany
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Informationsverhalten
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Kognition
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Lieferkette
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Motivation
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National culture
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Nationalkultur
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Psychology of advertising
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Retail trade
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Social behaviour
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Soziales Verhalten
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Supply chain
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Theorie
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Theory
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Florack, Arnd
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Bless, Herbert
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Büttner, Oliver B.
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Gosejohann, Stefanie
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Applying social cognition to consumer-focused strategy : [papers presented at the 23rd annual Advertising and Consumer Psychology Conference, which was held on May 21-23, 2004, in Montréal, Canada]
1
Psychology & marketing
1
Sonderforschungsbereich 504, Rationalitätskonzepte, Entscheidungsverhalten und Ökonomische Modellierung
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ECONIS (ZBW)
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When negative expectancies turn into negative performance : the role of ease of retrieval
Keller, Johannes
;
Bless, Herbert
-
2003
Persistent link: https://www.econbiz.de/10013443146
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2
Regulatory focus and consumer information processing
Florack, Arnd
;
Scarabis, Martin
;
Gosejohann, Stefanie
- In:
Applying social cognition to consumer-focused strategy …
,
(pp. 235-263)
.
2005
Persistent link: https://www.econbiz.de/10003113336
Saved in:
3
Shopping orientation and mindsets : how motivation influences consumer information processing during shopping
Büttner, Oliver B.
;
Florack, Arnd
;
Göritz, Anja
- In:
Psychology & marketing
30
(
2013
)
9
,
pp. 779-793
Persistent link: https://www.econbiz.de/10009792694
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