Showing 1 - 2 of 2
Purpose – Information‐search for vacation decision‐making can occur in two different contexts: an individual one, in which one forms one's preferences, and a social one in response to discussions with partners and family members. This paper focuses on the latter....
Persistent link: https://www.econbiz.de/10014768296
Purpose – The aim of this paper is to investigate the relationship between consumer self‐confidence, product expertise, and travel experience in the context of travel information search during vacation planning. Design/methodology/approach – The research design is based on a panel study to...
Persistent link: https://www.econbiz.de/10014768300