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Innovation is a central mechanism in the progression of society and often captures the imagination and enthusiasm of corporate leaders, public policy makers, and so on. However, the cultural, political and social complexities of innovation that extend beyond economic and technological contexts...
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Profiting from technological innovation is a key strategic challenge in technology-intensive industries. This book presents a multidisciplinary view of issues in technology commercialization and entrepreneurship.
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Toward measuring the social and economic value of university innovation : a survey of the literature / Matthew M. Mars, Janet Bercovitz, Barclay E. James -- Tracking the placement of students as a measure of technology transfer / Paula E. Stephan -- Measuring the social value of innovation : the...
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Introduction / Marie C. Thursby -- Appropriating the returns from innovation / Marco Ceccagnoli, Frank T. Rothaermel -- Patents and technology commercialization : issues and opportunities / Margo A. Bagley -- Beyond patents : the role of copyrights, trademarks, and trade secrets in technology...
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