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Service & solution innovation : overview and research agenda
Evanschitzky, Heiner; Wangenheim, Florian V.; … - In: Industrial marketing management : the international … 40 (2011) 5, pp. 657-660
Persistent link: https://www.econbiz.de/10009273132
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Special issue: Service and solution innovation
Woisetschläger, David (contributor) - 2011
Persistent link: https://www.econbiz.de/10009273134
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Why frontline employees engage as idea collectors : an assessment of underlying motives and critical success factors
Woisetschläger, David; Hanning, Debra; Backhaus, Christof - In: Industrial marketing management : the international … 52 (2016), pp. 109-116
Persistent link: https://www.econbiz.de/10011447498
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Toward a better understanding of stakeholder participation in the service innovation process : more than one path to success
Ommen, Nils O.; Blut, Markus; Backhaus, Christof; … - In: Journal of business research : JBR 69 (2016) 7, pp. 2409-2416
Persistent link: https://www.econbiz.de/10011490977
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Smartness unleashed : a multilevel model for understanding consumers' perceptions and adoption across a myriad of smart offerings
Fricke, Antje; Pieper, Nadine; Woisetschläger, David - In: Journal of service theory and practice 34 (2024) 2, pp. 163-190
Persistent link: https://www.econbiz.de/10014526056