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~subject:"Innovation"
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Innovation
Consumer behaviour
105,931
Konsumentenverhalten
103,488
SME
55,417
KMU
54,902
Gender
35,026
Geschlecht
31,779
Brand management
19,254
Markenführung
18,840
Theorie
18,467
Theory
18,246
Deutschland
15,322
Relationship marketing
14,277
Beziehungsmarketing
14,237
Germany
13,398
Markenartikel
12,352
Brand image
12,102
Markenimage
11,985
Brand
11,279
USA
9,777
United States
9,177
Online-Handel
9,094
Online retailing
9,079
Klein- und Mittelbetrieb
8,583
Social Web
8,416
Social web
8,411
Customer satisfaction
7,779
Kundenzufriedenheit
7,601
Experiment
7,518
Entrepreneurship
7,106
gender
6,962
Women
6,953
Weibliche Arbeitskräfte
6,837
Women workers
6,802
Unternehmenserfolg
6,768
Entrepreneurship approach
6,750
Firm performance
6,677
Online-Marketing
6,598
Internet marketing
6,559
India
6,548
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Undetermined
2,641
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1,792
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317
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5,134
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2,084
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14
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4,307
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175
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106
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80
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72
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61
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61
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52
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42
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37
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27
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22
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17
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English
6,386
German
659
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57
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36
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33
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26
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25
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5
Dutch
5
Spanish
3
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1
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1
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1
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1
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1
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1
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1
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Author
All
Audretsch, David B.
28
Zimmermann, Volker
28
Thomä, Jörg
26
Rammer, Christian
24
Link, Albert N.
22
Acs, Zoltán J.
18
Kraus, Sascha
18
Sharma, Nomita
18
Saunila, Minna
17
Kritikos, Alexander
15
Roper, Stephen
15
Freel, Mark
14
Mazzarol, Tim
14
McAdam, Rodney
14
Vrontis, Demetris
14
Dwivedi, Yogesh K.
12
Heidenreich, Sven
12
Bizer, Kilian
11
Garcia Pérez de Lema, Domingo
11
Masurel, Enno
11
Reboud, Sophie
11
Woodward, Richard
11
Dana, Leo Paul
10
Hall, Bronwyn H.
10
Herstatt, Cornelius
10
Hippel, Eric von
10
Norbäck, Pehr-Johan
10
Persson, Lars
10
Pleschak, Franz
10
Andersson, Martin
9
Castaldi, Carolina
9
Cowling, Marc
9
Haufler, Andreas
9
Henrekson, Magnus
9
Hervás-Oliver, José-Luis
9
Ratten, Vanessa
9
Belussi, Fiorenza
8
Brem, Alexander
8
De Jong, Jeroen P. J.
8
De Massis, Alfredo
8
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European Commission / Directorate-General for Research and Innovation
15
National Bureau of Economic Research
15
OECD
14
Edward Elgar Publishing
12
Inter-American Development Bank
9
Fraunhofer-Institut für Systemtechnik und Innovationsforschung
7
Fraunhofer-Institut für System- und Innovationsforschung
5
Executive Agency for Small and Medium-sized Enterprises
4
Forschungszentrum Nachhaltigkeit (artec)
4
Friedrich-Ebert-Stiftung
4
IGI Global
4
Springer Fachmedien Wiesbaden
4
Verlag Dr. Kovač
4
Wuppertal Institut für Klima, Umwelt, Energie / Forschungsgruppe Nachhaltiges Produzieren und Konsumieren
4
Empirica
3
European Commission / Directorate-General for Enterprise and Industry
3
European Commission / Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs
3
European Commission / Joint Research Centre
3
European Commission / Statistical Office of the European Union
3
European Investment Bank
3
National Research Council <USA> / Board on Science, Technology, and Economic Policy
3
Universität Duisburg <1980-2002> / Institut für Ostasienwissenschaften
3
Workshop Klein- und Mittelunternehmen in Japan <3, 1997, Mülheim an der Ruhr>
3
World Bank
3
ZEW - Leibniz-Zentrum für Europäische Wirtschaftsforschung
3
Österreich / Bundesministerium für Verkehr, Innovation und Technologie
3
Arbeitsmarktservice Österreich
2
Bundesverband der Deutschen Industrie
2
Centre de Recerca i Innovació de Catalunya (CRIC)
2
Commission of the European Communities / Directorate-General for Enterprise Policy, Distributive Trades, Tourism and Cooperatives
2
Deutschland / Bundesministerium für Wirtschaft und Arbeit
2
Dialogic
2
Enterprise Research Centre
2
European Commission / Directorate-General for Research
2
European Commission / Directorate-General for the Information Society and Media
2
Europäische Kommission / Referat Neuartige Produkte
2
Evangelische Akademie <Mülheim an der Ruhr>
2
Fachhochschule Jena / Fachbereich Betriebswirtschaft
2
Fachtagung Perspektiven der Beschäftigung von HochschulabsolventInnen: Schlußfolgerungen für die Studien- und Berufsberatung <2006, Wien>
2
Forschungsgruppe Konsum und Verhalten
2
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Published in...
All
Journal of business research : JBR
158
Technological forecasting & social change : an international journal
112
International journal of innovation management
84
Small business economics : an entrepreneurship journal
78
Research policy : policy, management and economic studies of science, technology and innovation
60
Technology analysis & strategic management
53
Journal of open innovation : technology, market, and complexity
52
Technovation : the international journal of technological innovation, entrepreneurship and technology management
51
International journal of entrepreneurship and small business
39
Journal of retailing and consumer services
37
Industrial marketing management : the international journal for industrial and high-tech firms
35
International journal of entrepreneurship and innovation management
35
Cogent business & management
34
Small business economics : an international journal
34
Journal of innovation and entrepreneurship : JIE
33
International entrepreneurship and management journal
32
International journal of technology management : IJTM
32
Journal of innovation & knowledge : JIK
32
SpringerLink / Bücher
30
The journal of business & industrial marketing
30
European journal of innovation management
27
The journal of technology transfer
27
International journal of innovation and technology management
26
Journal of small business & enterprise development
26
Journal of small business and enterprise development
26
Business strategy and the environment
25
International journal of business innovation and research
24
African journal of science, technology, innovation and development : AJSTID
23
IEEE transactions on engineering management : EM
23
International journal of business innovation and research : IJBIR
23
European research studies
22
International journal of innovation management : IJIM
22
Industry and innovation
21
Administrative Sciences : open access journal
20
European journal of innovation management : EJIM
20
Journal of small business and entrepreneurship : JSBE
20
International small business journal : researching entrepreneurship
19
Economics of innovation and new technology
18
Journal of engineering and technology management : JET-M
18
The journal of product innovation management : an international publication of the Product Development & Management Association
18
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Source
All
ECONIS (ZBW)
6,946
Other ZBW resources
106
USB Cologne (EcoSocSci)
79
EconStor
57
RePEc
37
BASE
5
OLC EcoSci
2
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1
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7,232
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date (newest first)
date (oldest first)
1
New product development and consumer
brand
adoption in SMEs manufactruing industry in Ogun State Nigeria
Kesinro, O. R.
;
Adenughba, A. A.
;
Ademilua, A. V.
- In:
Inventi impact: SMEs
(
2018
)
3
,
pp. 122-125
Persistent link: https://www.econbiz.de/10012288130
Saved in:
2
Is product innovation as effective for private labels as it is for national brands?
Abril Barrie, Carmen
;
Martos-Partal, Mercedes
- In:
Innovation: organization & management : IOM
15
(
2013
)
3
,
pp. 337-349
Persistent link: https://www.econbiz.de/10010226647
Saved in:
3
Innovation from virtual
brand
community members may only be virtually effective
Barretta, Paul G.
;
Firat, A. Fuat
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 186-202
Persistent link: https://www.econbiz.de/10013041216
Saved in:
4
Restoring ecosystem brands : the role of sustainability-led innovation
Mora Cortez, Roberto
;
Freytag, Per V.
;
Ingstrup, Mads Bruun
- In:
Industrial marketing management : the international …
105
(
2022
),
pp. 79-93
Persistent link: https://www.econbiz.de/10013494037
Saved in:
5
What
brand
do I use for my new product? : the impact of new product
branding
decisions on firm value
Kovalenko, Larisa
;
Sorescu, Alina
;
Houston, Mark B.
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
2
,
pp. 338-365
Persistent link: https://www.econbiz.de/10012819760
Saved in:
6
User generated brands and their contribution to the diffusion of user innovations
Hippel, Eric von
;
Schroll, Roland
;
Füller, Johann
-
2012
-
Rev. October, 2012
from the diffusion of their innovations to others. In this paper, we explore the creation of a strong and trusted
brand
by …
Persistent link: https://www.econbiz.de/10010195101
Saved in:
7
Effects of co-creation claim on consumer
brand
perceptions and behavioural intentions
Van Dijk, Joyce
;
Antonides, Gerrit
;
Schillewaert, Niels
- In:
International journal of consumer studies
38
(
2014
)
1
,
pp. 110-118
Persistent link: https://www.econbiz.de/10010242777
Saved in:
8
Green claims and message frames : how green new products change
brand
attitude
Olsen, Mitchell C.
;
Slotegraaf, Rebecca J.
;
Chandukala, …
- In:
Journal of marketing
78
(
2014
)
5
,
pp. 119-137
Persistent link: https://www.econbiz.de/10010419892
Saved in:
9
Brand
typicality and distant novel extension acceptance : how risk-reduction counters low category fit
Goedertier, Frank
;
Dawar, Niraj
;
Geuens, Maggie
; …
- In:
Journal of business research : JBR
68
(
2015
)
1
,
pp. 157-165
Persistent link: https://www.econbiz.de/10010433154
Saved in:
10
User generated brands and their contribution to the diffusion of user innovations
Füller, Johann
;
Schroll, Roland
;
Hippel, Eric von
- In:
Research policy : policy, management and economic …
42
(
2013
)
6/7
,
pp. 1197-1209
Persistent link: https://www.econbiz.de/10010127814
Saved in:
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