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Managing product innovation

Woodside, Arch G. (ed.) - 2005 - 1. ed.

Persistent link: https://www.econbiz.de/10002485282

Capturing and (re)interpreting complexity in multi-firm disruptive product innovations

Pattinson, Hugh M.; Woodside, Arch G. - In: The journal of business & industrial marketing 24 (2009) 1, pp. 61-76

Persistent link: https://www.econbiz.de/10009524615

The general theory of culture, entrepreneurship, innovation, and quality-of-life : comparing nurturing versus thwarting enterprise start-ups in BRIC, Denmark, Germany, and the United States

Woodside, Arch G.; Mir Bernal, Pedro; Coduras, Alicia - In: Industrial marketing management : the international … 53 (2016), pp. 136-159

Persistent link: https://www.econbiz.de/10011448090

Vignettes in the two-step arrival of the internet of things and its reshaping of marketing management's service-dominant logic : commentary

Woodside, Arch G.; Sood, Suresh - In: Journal of marketing management : MM 33 (2017) 1/2, pp. 98-110

Persistent link: https://www.econbiz.de/10011697743

The complexity turn in cultures' consequences on entrepreneurship, innovation, and quality-of-life

Woodside, Arch G.; Bernal, Pedro Mir; Coduras, Alicia - In: The complexity turn : cultural, management, and …, (pp. 133-183). 2017

Persistent link: https://www.econbiz.de/10011619482

Entrepreneurial orientation vignettes into open innovation of the internet of things : advancing into the age of service dominant reasoning

Sood, Suresh; Woodside, Arch G. - In: International journal of services technology and … 27 (2021) 4/6, pp. 324-336

Persistent link: https://www.econbiz.de/10012667661

Transformative service research and COVID-19 : editorial

Prentice, Catherine; Altinay, Levent; Woodside, Arch G. - In: The service industries journal 41 (2021) 1/2, pp. 1-8

Persistent link: https://www.econbiz.de/10012483661

Designing winning products

Woodside, Arch G. (contributor); Liukko, Timo (contributor); … - 2000 - 1st ed

Written for marketing executives, new product/service managers, and marketing research professionals, "Designing Winning Products" (DWP) focuses on design and market testing issues/solutions for new business-to-business products and services. The first three chapters synthesize the product...

Persistent link: https://www.econbiz.de/10009630924

Managing product innovation

Woodside, Arch G. (contributor) - 2005

Organizing interactive product development / Fredrik von Corswant -- Co-creating successful new industrial networks and products / Magnar Forbord -- The role of personal contacts of foreign subsidiary managers in the co-ordination of industrial multinationals / Ricardo Madureira -- Life-cycle...

Persistent link: https://www.econbiz.de/10012049772

European tech startups' responses to the COVID-19 pandemic : integrating McKinsey's 5R's paradigm and the Newtonian gravitational field

Dragan, George Bogdan; Bleoju, Gianita; Capatina, Alexandru - In: Management decision 60 (2022) 9, pp. 2615-2636

Persistent link: https://www.econbiz.de/10013350539