Similar Search Results

Total value development : how to drive service innovation

Hull, Frank M.; Storey, Chris; Storey, Chris - 2016

Persistent link: https://www.econbiz.de/10011406930

Absorbing customer knowledge : how customer involvement enables service design success

Storey, Chris; Larbig, Christine - In: Journal of service research : JSR 21 (2018) 1, pp. 101-118

Persistent link: https://www.econbiz.de/10011855781

Service development success : a contingent approach by knowledge strategy

Storey, Chris; Hull, Frank M. - In: Journal of service management 21 (2010) 2, pp. 140-161

Persistent link: https://www.econbiz.de/10003987094

Customer and supplier involvement in new service development

Hull, Frank M.; Edvardsson, Bo; Storey, Chris - In: Involving customers in new service development, (pp. 281-312). 2006

Persistent link: https://www.econbiz.de/10003593827

New service development: a review of the literature and annotated bibliography

Johne, Axel; Storey, Chris - In: European Journal of Marketing 32 (1998) 3/4, pp. 184-251

Provides a review and ready reference to recent writings on new service development (NSD), especially for the financial services sector. Discusses the types of new service development, the purposes served by them and the processes. Refers to the key activities of NSD and measures its success. An...

Persistent link: https://www.econbiz.de/10014723257

The relative impact of culture, strategic orientation and capability on new service development performance

Storey, Chris; Hughes, Matthew - In: European journal of marketing : EJM 47 (2013) 5/6, pp. 833-856

Persistent link: https://www.econbiz.de/10009763971