Drawing on the literature on organizational change, technological change, and inertia, this paper explores how the moment that companies choose to initiate a technological change relative to other companies from the same regional and industrial context influences the company's performance. In...

This paper tests the behavioral firm theory by examining exogenous economic shocks to explore whether switching to an innovative strategy is always reasonable. A quasi-experimental design - difference-in-difference - has been run on 1000 companies for 11 years to explore the consequences of...