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Consumer adoption of new products : independent versus interdependent self-perspectives

Zhenfeng, Ma; Yang, Zhiyong; Mourali, Mehdi - In: Journal of marketing 78 (2014) 2, pp. 101-117

Persistent link: https://www.econbiz.de/10010345568

Salesperson time perspectives and customer willingness to pay more : roles of intraorganizational employee navigation, customer satisfaction, and firm innovation climate

Agnihotri, Raj; Yang, Zhiyong; Briggs, Elten - In: Journal of personal selling & sales management : JPSSM 39 (2019) 2, pp. 138-158

Persistent link: https://www.econbiz.de/10012200863

Be careful of the sharp Edges! : how and why circular versus angular shapes influence consumer adoption of new products

Chen, Tong; Zhenfeng, Ma; Xiao, Meizhen; Qing, Ping - In: Journal of business research : JBR 183 (2024), pp. 1-11

Persistent link: https://www.econbiz.de/10015135966

Core versus peripheral innovations : the effect of innovation locus on consumer adoption of new products

Zhenfeng, Ma; Gill, Tripat; Jiang, Ying - In: Journal of marketing research : JMR 52 (2015) 3, pp. 309-324

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How an industrial internet platform empowers the digital transformation of SMEs : theoretical mechanism and business model

Li, Honglei; Yang, Ziyu; Jin, Chunhua; Wang, Jinxia - In: Journal of knowledge management 27 (2023) 1, pp. 105-120

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Nonmonetary awards and innovation : evidence from winning China's top brand contest

Luo, Lianfa; Cheng, Zhiming; Ye, Qingqing; Cheng, Yanjun; … - 2023

We use the short-lived, but high-profile, China Top Brand Award to examine the causal effects of nonmonetary awards on firm innovation. To do so, we create a panel dataset by matching official China Top Brand Award recipients to the innovation outputs of listed companies. Results from...

Persistent link: https://www.econbiz.de/10014432424

Green finance, technological innovation, and energy efficiency improvements : evidence from China’s green finance reform pilot zone

Zhang, Yun; Fang, Xia; Yang, Zhenyu; Sun, Yuchen; Wang, … - In: Emerging markets, finance & trade : a journal of the … 59 (2023) 11, pp. 3531-3549

Persistent link: https://www.econbiz.de/10014384463

Influence mechanism of spiritual leadership on the innovative behavior of R&D personnel in the Chinese context

Liu, Pingqing; Cui, Zunkang; Zhao, Li; Liu, Yuanyuan; … - In: Frontiers of business research in China : selected … 18 (2024) 4, pp. 356-377

Persistent link: https://www.econbiz.de/10015192285

Effects of foreign investors on energy firms' innovation : evidence from a natural experiment in China

Kong, Dongmin; Zhu, Ling; Yang, Zhiqing - In: Energy economics 92 (2020), pp. 1-7

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Influencing mechanism of strategic flexibility on corporate performance : the mediating role of business model innovation

Xiao, Hongjun; Yang, Zhen; Hu, Yelin - In: Asia Pacific business review 27 (2021) 3, pp. 470-492

Persistent link: https://www.econbiz.de/10012582320