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New-product forecasting : models and applications
Wind, Yoram (ed.); Mahajan, Vijay (contributor);  … - 1981
Persistent link: https://www.econbiz.de/10013502063
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Break your industry’s bottlenecks
Ersek, Barrett; Keller, Eileen Weisenbach; Mullins, John W. - In: Harvard business review : HBR 93 (2015) 7/8, pp. 98-105
Persistent link: https://www.econbiz.de/10011297548
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The counter-conventional mindsets of entrepreneurs
Mullins, John W. - In: Business horizons 60 (2017) 5, pp. 597-601
Persistent link: https://www.econbiz.de/10011771651
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Die Regelbrecher
Ersek, Barrett; Keller, Eileen Weisenbach; Mullins, John W. - In: Harvard-Business-Manager : das Wissen der Besten 38 (2016) 4, pp. 18-27
Persistent link: https://www.econbiz.de/10011535386