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~subject:"Innovation diffusion"
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Describing adopter populations using the bass new product growth model
Dowling, Grahame R.
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Walsh, Paul K.
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1989
Persistent link: https://www.econbiz.de/10000842609
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A predictive test of the impact of innovative predispositions and contingent factors on adoption behavior
Midgley, David F.
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Dowling, Grahame R.
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1990
Persistent link: https://www.econbiz.de/10000847211
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