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A model of new-product diffusion is proposed in which a site-percolation dynamics represents socially driven diffusion of knowledge about the product's characteristics in a population of consumers. A consumer buys the new product if her valuation of it - formed after her witnessing the product...
Persistent link: https://www.econbiz.de/10012755050
A model of new-product diffusion is proposed in which a site-percolation dynamics represents socially-driven diffusion of knowledge about the product’s characteristics in a population of potential buyers. A consumer buys the new product if her valuation of it is not below the price of the...
Persistent link: https://www.econbiz.de/10003341372