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"The book describes the complex activity of technology innovation, the process of generation of innovative ideas, and their transformation into new technologies. It assumes that technology evolves continuously, is changed by innovations, and is characterized by a dynamics constituted by...
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The industrial structure of many European countries is dominated by small and medium enterprises (SMEs). Although SMEs consider the new product development (NPD) process fundamental for success in the global market, the level of formalisation of the innovation process is very low. Moreover, if...
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