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Adopting new technology as a strategic resource can result in a competitive edge in any market. However, a competitive advantage cannot be acquired in the production of horticultural goods without first embracing the practices that are inextricably linked to those goods. This paper investigates...
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within small and medium-sized enterprises (SMEs). Despite the growing adoption of open innovation and circular economy (CE …) practices, a gap remains in understanding how open innovation influences eco-processes, eco-products, and eco …-managerial practices-core components of CE-drive eco-innovation in SMEs. Addressing this gap, this study investigates the interplay between …
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