Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Institutionenökonomik"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Entrepreneurial marketing : an...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Institutionenökonomik
Relationship marketing
15
Beziehungsmarketing
13
Consumer behaviour
13
Innovation management
12
Innovationsmanagement
12
Konsumentenverhalten
12
Innovation
11
Netherlands
10
Niederlande
10
Selling
10
Verkauf
10
Theorie
9
Theory
9
Salespeople
8
Verkaufspersonal
8
International marketing
7
Marketing management
7
Marketingmanagement
7
New product development
7
Produktentwicklung
7
Internationales Marketing
6
B-to-B-Marketing
5
Business start-up
5
Business-to-business marketing
5
Unternehmensgründung
5
Customer value
4
Kundenwert
4
USA
4
United States
4
Value-based selling
4
Brand
3
Bundling strategy
3
Customer satisfaction
3
Digitalisierung
3
Digitization
3
Firm performance
3
Food
3
Institutional economics
3
Kundenzufriedenheit
3
more ...
less ...
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Nijssen, E. J.
3
Lentz, Patrick
2
Hillebrand, Bas
1
Nijholt, Jurriaan J.
1
Schumann, Jan Hendrik
1
Singh, Jagdip
1
Published in...
All
International marketing review
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Journal of the Academy of Marketing Science
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Modeling variation in global consumers' participation behaviour intentions using an institutional market index
Schumann, Jan Hendrik
;
Nijssen, E. J.
;
Lentz, Patrick
- In:
International marketing review
31
(
2014
)
4
,
pp. 390-412
Persistent link: https://www.econbiz.de/10010388819
Saved in:
2
First- and second-order effects of consumers’ institutional logics on firm–consumer relationships : a cross-market comparative analysis
Singh, Jagdip
;
Lentz, Patrick
;
Nijssen, E. J.
- In:
Journal of international business studies : JIBS ; an …
42
(
2011
)
2
,
pp. 307-333
Persistent link: https://www.econbiz.de/10008909554
Saved in:
3
Exploring CRM effectiveness : an institutional theory perspective
Hillebrand, Bas
;
Nijholt, Jurriaan J.
;
Nijssen, E. J.
- In:
Journal of the Academy of Marketing Science
39
(
2011
)
4
,
pp. 592-608
Persistent link: https://www.econbiz.de/10009297193
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
