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~subject:"Internationaler Markteintritt"
~type_genre:"Aufsatz im Buch"
~type_genre:"Ratgeber"
~type_genre:"Thesis"
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Internationaler Markteintritt
Multinationales Unternehmen
12
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Khanna, Tarun
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Palepu, Krishna G.
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Hart, Stuart L.
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London, Ted
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Harvard business review on emerging markets
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International business strategy : theory and practice
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Global standardization versus localization : a case study and a model
Ghemawat, Pankaj
- In:
The global market : developing a strategy to manage …
,
(pp. 115-145)
.
2004
Persistent link: https://www.econbiz.de/10002120120
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2
Reinventing strategies for emerging markets : beyond the transnational model
London, Ted
;
Hart, Stuart L.
-
2008
Persistent link: https://www.econbiz.de/10003616639
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3
Strategies that fit emerging markets
Khanna, Tarun
;
Palepu, Krishna G.
;
Sinha, Jayant
- In:
International business strategy : theory and practice
,
(pp. 615-631)
.
2015
Persistent link: https://www.econbiz.de/10010493508
Saved in:
4
Strategies that fit emerging markets
Khanna, Tarun
;
Palepu, Krishna G.
;
Sinha, Jayant
- In:
Harvard business review on emerging markets
,
(pp. 95-130)
.
2008
Persistent link: https://www.econbiz.de/10003748209
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