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~subject:"Internationaler Markteintritt"
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Internationaler Markteintritt
United Kingdom
27
Entrepreneurship
15
Africa
14
Großbritannien
14
Entrepreneurs
13
Multinationales Unternehmen
12
Transnational corporation
12
Afrika
10
Business start-up
10
Emerging economies
10
KMU
10
SME
10
Unternehmensgründung
10
Unternehmer
10
Entrepreneurship approach
9
Marketing
9
Marketing management
9
Marketingmanagement
9
Schwellenländer
9
China
8
Developing countries
8
Globalization
8
Consumer behaviour
7
Innovation
7
Management
7
Entwicklungsländer
6
Ghana
6
Knowledge management
6
Konsumentenverhalten
6
Auslandsinvestition
5
Brand management
5
Competitive strategy
5
Customer satisfaction
5
Entrepreneurialism
5
Firm performance
5
Foreign investment
5
International market entry
5
London
5
Markenführung
5
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English
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Omar, Maktoba
4
Nwankwo, Sonny
2
Blankson, Charles
1
Ensor, John
1
Hinson, Robert
1
Iyer, Pramod
1
Owusu-Frimpong, Nana
1
Porter, Marc
1
Richards, Darlington
1
Williams Jr., Robert L.
1
Williams, Robert L.
1
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Competitiveness review : an international business journal incorporating Journal of global competitiveness
1
International journal of services, economics and management
1
Journal of business research : JBR
1
Marketing intelligence & planning
1
World review of entrepreneurship, management and sustainable development
1
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ECONIS (ZBW)
5
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1
Determinants of international entrepreneurship of UK companies
Omar, Maktoba
;
Nwankwo, Sonny
;
Richards, Darlington
- In:
World review of entrepreneurship, management and …
4
(
2008
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10003630928
Saved in:
2
Sourcing or selling : the value flame at the base of the Pyramid
Williams Jr., Robert L.
;
Omar, Maktoba
;
Ensor, John
- In:
Marketing intelligence & planning
29
(
2011
)
3
,
pp. 233-246
Persistent link: https://www.econbiz.de/10009156891
Saved in:
3
Reducing risk in foreign market entry strategies : standardization versus modification
Omar, Maktoba
;
Porter, Marc
- In:
Competitiveness review : an international business …
21
(
2011
)
4
,
pp. 382-396
Persistent link: https://www.econbiz.de/10009305496
Saved in:
4
Marketing to the bottom of the pyramid : opportunities in emerging markets
Omar, Maktoba
;
Williams, Robert L.
- In:
International journal of services, economics and management
1
(
2007/09
)
4
,
pp. 427-446
Persistent link: https://www.econbiz.de/10003850748
Saved in:
5
Positioning strategies of foreign and indigenous firms in an African cultural milieu
Blankson, Charles
;
Iyer, Pramod
;
Owusu-Frimpong, Nana
; …
- In:
Journal of business research : JBR
119
(
2020
),
pp. 627-638
Persistent link: https://www.econbiz.de/10012417070
Saved in:
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