//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Internationales Marketing"
~type_genre:"Reprint"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Global account management: The...
Similar by person
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Internationales Marketing
Globalisierung
2
Globalization
2
International marketing
2
Beziehungsmarketing
1
Confectionery industry
1
Decision theory
1
Diversification
1
Diversifikation
1
Entscheidungstheorie
1
International competition
1
Internationaler Wettbewerb
1
Key account management
1
Key-Account-Management
1
Market entry
1
Markteintritt
1
Relationship marketing
1
Strategic management
1
Strategisches Management
1
Süßwarenindustrie
1
Welt
1
World
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Reprint
Aufsatz im Buch
4
Book section
4
Arbeitspapier
1
Aufsatzsammlung
1
Collection of articles written by one author
1
Graue Literatur
1
Non-commercial literature
1
Sammlung
1
Working Paper
1
more ...
less ...
Language
All
English
2
Author
All
Yip, George S.
2
Coundouriotis, George A.
1
Published in...
All
Strategy and globalization ; Vol. 1
1
Strategy and globalization ; Vol. 2
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Global strategy ... in a world of nations?
Yip, George S.
-
2009
Persistent link: https://www.econbiz.de/10003787093
Saved in:
2
Diagnosing global strategy potential : the world chocolate confectionery industry
Yip, George S.
;
Coundouriotis, George A.
-
2009
Persistent link: https://www.econbiz.de/10003786948
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->