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This Chapter discusses the emergence of online word of mouth, the process by which consumers disseminate their views about marketplace goods and services. Due to online word of mouth, consumers have an unprecedented ability to influence the brand perceptions of other consumers. Unfortunately,...
Persistent link: https://www.econbiz.de/10012751780
Properties of blogging networks are derived from a model where bloggers devote attention to others, produce content for others, and exchange attention with content within their network of relations. The predictions from the model are tested with a novel dataset from LiveJournal, a major blogging...
Persistent link: https://www.econbiz.de/10014213425
Persistent link: https://www.econbiz.de/10014139858
The World Wide Web (“WWW”) is a dominant force in the lives of many. It provides access to a range of services and information from email access to shopping to social media to instant information on search engines like Google. For most persons using the WWW, this is all that there is to the...
Persistent link: https://www.econbiz.de/10012898086
This article reviews recent theoretical contributions on digital piracy. It starts by elaborating on the reasons for intellectual property protection, by reporting a few facts about copyright protection, and by examining reasons to become a digital pirate. Next, it provides an exploration of the...
Persistent link: https://www.econbiz.de/10008698398
This article analyzes the impact of a local broadband expansion policy on electoral turnout and party vote share. We exploit a unique policy intervention involving staged broadband infrastructure installation across rural municipalities in the Province of Trento (Italy), thus generating a source...
Persistent link: https://www.econbiz.de/10011493737
This article analyzes the impact of a local broadband expansion policy on electoral turnout and party vote share. We exploit a unique policy intervention involving staged broadband infrastructure installation across rural municipalities in the Province of Trento (Italy), thus generating a source...
Persistent link: https://www.econbiz.de/10011547899
This paper presents a review of empirical methods used to assess the behavioral, economic, and political outcomes of Internet and social media usage. Instead of merely surveying the various impacts of the Internet, we examine the methods adopted to identify these impacts. We describe two main...
Persistent link: https://www.econbiz.de/10014454429
This article analyzes the impact of a local broadband expansion policy on electoral turnout and party vote share. We exploit a unique policy intervention involving staged broadband infrastructure installation across rural municipalities in the Province of Trento (Italy), thus generating a source...
Persistent link: https://www.econbiz.de/10012988129
This paper examines how socio-economic characteristics, changes in the technology of political communication and their interactions affect the sentiments of the electorate and favor the spread of populist ideas in Europe. Using both European-wide and national surveys we find a significant...
Persistent link: https://www.econbiz.de/10012145658