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~subject:"Investition"
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Investition
Ankündigungseffekt
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Announcement effect
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Ereignisstudie
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Firm value
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Investment
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Market value
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Marktwert
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Börsenkurs
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Cybersecurity
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Datensicherheit
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ISO 27001
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IT-Kriminalität
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Information security
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Security investments
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Sport
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Sportmarketing
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Sports
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Sports marketing
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Standardisierung
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Standardization
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investments
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Deane, Jason K.
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Goldberg, David M.
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Rakes, Terry R.
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Rees, Loren Paul
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Information technology and management
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International journal of sport management and marketing : IJSMM
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ECONIS (ZBW)
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The effect of information security certification announcements on the market value of the firm
Deane, Jason K.
;
Goldberg, David M.
;
Rakes, Terry R.
; …
- In:
Information technology and management
20
(
2019
)
3
,
pp. 107-121
Persistent link: https://www.econbiz.de/10012110210
Saved in:
2
Marketing investments in sport venue naming rights and the market value of the firm
Goldberg, David M.
;
Deane, Jason K.
;
Rakes, Terry R.
; …
- In:
International journal of sport management and marketing …
19
(
2019
)
3/4
,
pp. 233-252
Persistent link: https://www.econbiz.de/10012059517
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