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This article is an analytical review of the book “ROI for Technology Projects: Measuring and Delivering Value” by D. Brian Roulstone and Jack J. Phillips. The authors of the book effectively demystify a popular perception of the return on investment (ROI) metric as an ad hoc calculation...
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"A guide to getting the crucial business case right-every time Showing professionals how to calculate the value of typical budgeting and funding requests quickly and easily, Making Technology Investments Profitable, Second Edition applies the "Value Realization" process, using proven strategies...
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