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Irland
Marketing
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Arts
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Kunst
12
Creativity
10
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9
KMU
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Marketingmanagement
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Ireland
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Fillis, Ian
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Contemporary microenterprise : concepts and cases
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From exporting to internationalization
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Journal of strategic marketing
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ECONIS (ZBW)
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Creating a typology for the arts and crafts microenterprise
Fillis, Ian
- In:
Contemporary microenterprise : concepts and cases
,
(pp. 61-73)
.
2010
Persistent link: https://www.econbiz.de/10008698527
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2
The internationalizing smaller craft firm : insights from the marketing/entrepreneurship interface
Fillis, Ian
-
2009
Persistent link: https://www.econbiz.de/10003833940
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3
An examination of Celtic craft and the creative consciousness as a contribution to marketing creativity
Fillis, Ian
- In:
Journal of strategic marketing
15
(
2007
)
1
,
pp. 7-16
Persistent link: https://www.econbiz.de/10003437652
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